Meet in Penticton

The central aim of this design was to build upon the current Visit Penticton branding, tailoring it to the primary target groups seeking a venue for their events in Penticton.

Meet in Penticton Style Guide

With a deliberate focus on striking a harmonious balance between professionalism and an enjoyable ambiance. The vision was to incorporate a retro aesthetic with elements of approachability and fun, making the branding appealing to a diverse audience.

The design was to be implemented across a range of promotional materials; website, business cards, letterhead, PowerPoint templates, and trade show displays.